Skims Audit

Description

This case study showcases a UX/UI redesign done for Skims to make its interface more accessible to colorblind users. My aim was the center my user persona around individuals with complete colorblindness, or Achromatopsia, to address needs for the entire spectrum of colorblindness. Implementing toggle dark/light, hyper-legible typefaces, and color-specific product descriptions to make usability independent from the user's perception of color. The audit and redesign were done following various WCGA guidelines, and was made completely with Figma.

Location

Tyler GAID

Year

2024